Ignitia

Climate-smart decision-making through accurate weather forecasts and agricultural advisory.

Past and Current Partners

Novastar, IKEA Social Entrepreneurship, HACK VC, FINCA Ventures, Norrsken Foundation, USDIV, Achmea Accelerator, WE4F

Active Countries
Benin, Burkina Faso, Ivory Coast, Ghana, Mali, Nigeria, Senegal, Togo
Thematic area(s)
Climate, Inclusive Growth
Technology
Whitelabel
Organisation Name
ignitia AB
READ MORE ON THEIR WEBSITE

The Problem

Usual weather forecasts in tropical climates are too often inaccurate. Ignitia's main target is low-income farmers in the tropics (West Africa and Brazil) who due to dependency on rain-fed agriculture, are one of the most vulnerable groups to climate change.

The Solution

Ignitia has modelled physics suited for meso scales with new parameterisation schemes and ensemble methodology, tailored for tropical conditions with different data assimilation and initialization techniques. Ignitia supplies farmers with rainfall forecasts delivered via SMS. An app allows access to richer weather risk content for subscribers such as field agents.

How it works?

  • Step 1: Partnering with MNOs (B2C) or partners along the agriculture supply chain (B2B2C), such as aggregators or input distributors, to supply service to smallholder farmers
  • Step 2: The farmer is aware of Ignitia's services either through MNO advertisement (B2C) or partners (B2B2C) and signs up to receive weather forecast information and/or climate-smart agricultural advice
  • Step 3: The farmer receives daily text messages on rainfall forecasts or weekly agricultural advisory tied to his location and crop
  • Step 4: The farmer makes decisions based on the weather information and advice received
  • Step 5: The farmer continues to use Ignitia's services and changes his farming behaviour to good agricultural practices to potentially improve crop quality and quantity
Digital X Solution Ignitia

Bridging the digital divide

Ignitia's solution "iska" provides weather forecast messages via SMS for a population with low general literacy and low connectivity. The messages, after 120 trials resulted in an intuitive 7 keyword design, that can be easily comprehended even by illiterate populations. The solution is highly-scalable (weather stations on the ground are not necessary).

Impact and highlights

  • Ignitia reaches about 2M farmers.
  • According to a study conducted in 2021 with a sample group in Ghana, 92% of users receiving ISKA SMS rainfall messages experienced yield increases, 91% experienced income increases, and 2 out of 3 male farmers changed to better agricultural practices.

Plans for expansion

In 2021 Ignitia started exploring the LATAM market by entering Brazil, and the current focus lies on the product fit for this new market. Ignitia's technology can be adapted and deployed within the whole tropical belt, including southeast Asia.